HUMANITY 101  SOCIETY: THE CONTRADICTION OF SCHOOL PHILANTHROPY


“Remember to always share with those whom are less fortunate than you,” Mr Tembo said just as the school bell rang to end the school day session. Next week there will be an academic trip to an elderly shelter home just a few kilometers away. Adrian picked up one copy of the charity collection form from the teacher’s desk and tucked it on the side pocket of his bag. It was the beginning of what he termed as ‘an actively engaging weekend.’“Papa, Mama, I need you to contribute for this charity fair were doing for the elderly.” His family was not well of financially and the parents had put an effort not to show it off to their son. 

“I’ll tell you what son,” Papa said, “I don’t have much to contribute but since it’s for charity, is it okay with your school if I offered a coat as part the donation? The cold season is coming and we’re lucky to have a roof over our heads. Am sure a coat will help to keep one of the elderly warm.”

“It’s okay Papa.” 

He went into his bedroom and came back with one of his best coats.

“But Papa, this is one of your best coats!”

“I’ll tell you a secret son. If you give your best in life, then it’s what you’ll get in return. No good deed goes unrewarded in this world.”

“What about you Mama?”

“Come and see me on the morning of the visit. I’ll have something prepared.”

Adrian’s target was to raise around sh 2000. After all, that seemed more than enough for him as an eight year old child. So he set out on the Saturday morning to start his collection. He started off with his immediate neighbors whom we’re philanthropic and offered him sh 200 each for the first five houses.

“One more sh 1000 to go,” he smiled to himself.

Nearby, three was a newly opened supermarket which attracted most of the ’rich’ folks and he marked it as a sweet spot for his charity campaign. On his way back home, he had a couple of questions that he intended to ask his parents.

“Can I ask you a question Mama?”

“Yes you can.”

“Why is it that people who seem well off have a problem with giving? Is it that all of them have problems or they are selfish because all they could give is sh 20 each person. Some even just ignored me.”

Her mom, startled by that question had to think of a clear answer which couldn’t distort the world’s perception to the child.

“I’ll tell you this,” she began, “First, people who are contempt with what they have, always find themselves seeking for more. They find it hard to give unless it’s of their own selfish benefit. Unless you appreciate what you have, then you’ll be blinded by your desires.”

“Second, never judge people as a group. Judge each of them as an individual. Not every one man’s doing is the action of everyone.”

“Third, always be kind to another person. Kindness warms a cold heart.”

“With that am going to prepare some good pancakes that morning which you can take to the elderly. A good meal brings people together. It’s what your grandmother taught me.”

“Please never forget my words, okay Adrian?”

“I promise to never will,” Adrian replied with a hug. 

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Habitat 101: NAIROBI,  ONCE THE CITY OF BIRDS 

Located in Kenya and embeds the capital, not long ago in the ‘80s,’90s and early 2000s it was once known as the city of birds. Having a national park at its heart, the city was not only known as the city with a national park but also as a haven for a wide array of bird species. Not only would you see them in the park but also within a thirty kilometres radius around the park. That was when I was a young child. Fast forward to around year 2010 and later, things have taken a turn. 

Every city has to play it’s stake…

As a city grows, so does its population and other factors that affect it. With a rise in population so comes a demand in settlement. Once a fairly populated city, it has now become densely populated with an estimate of about 4 million people selling within the county. This calls for clearing of trees to raise building to accommodate settlement. It was a first step in clearing the birds natural habitat. Second, came in the factor of transportation. Being the capital city, it became the network hub of transportation to various destinations. Increase in cars trafficking the city led to increase in air pollution… Noise and fumes from hooting and engine revving to emissions from car exhausts.


Photo credits Nation Media Group

Most birds are sensitive to noise and with it on the rise can lead to shift in habitat. With now sparse vegetation, due to human settlement, led to shortage of birds food supply. This kicked in for what natural instincts would do… Migration. So as the years passed by, so did the birds species and population reduce and the place to view most of them, is to pay a visit to the game park. The city has played its stake, it’s infrastructure for habitat loss. So, if strict development planning measures are put up, will it reverse bird’s population to its former days? 

The branding monologue

I talked to a friend the previous day and he was addressing me on the concerns which her company is facing in the marketing sector…the “branding monologue.” 

For most successful production companies today, investing in marketing programmes plays a key role in the success of sales of their products. Therefore if you want to keep interest of your products to your consumers, you must be ready to invest. 

So, what are some of the factors that boost the sales of your products?…branding and advertisement. For her company, it’s doing well with the advertisement but it’s maintaining a monologue branding.

For ‘monologue branding’ I mean, whatever labeling the company used for its products over 5 years ago, is what it’s still using today. It’ll be a cliche to the eyes of the consumer and eventually when it turns all boring, and a new competitor comes in, the stocks will stagnate on the shelves due to the low buyout. 

So, for her company, they came up with a new slogan, “why change our labeling while the brand name is selling itself?” Total sleep out on their work! On a short study , I came to notice, while they are on a holiday spree in their offices, their products on the supermarket shelf and retail stores were facing a declining sell out compared to their competitors.

Changing the branding design on the labels of your products introduces a fresh eye to the consumer. Most people buy things today based on the attractiveness of the product itself. This may include from the shape of the product package, ‘graffiti’ on the product labels and also the color design used. One of the reason we don’t use the first generation Nokia phones or the old model Zenith TV today is because people got tired of the monologue color of black and white.

So as much as the brand of your product is selling today, don’t cut on the cost of marketing. The reason why Coca-Cola is still the leading company in the market share soft drinks companies is because it invests a lot in marketing. It’s the one of the best ways to get in reach of the consumers to identify your brand and products. 

So as much as the ‘unnamed’ company personnels are slacking in their offices, it’s a pity that they are facing a downfall, unknowingly, out of ignorance. And much worse in that they fall deaf to other people’s ideas in a belief that they’ve got a hold.

Expectations, the motivation killer?

I don’t know if it usually happens to me or it’s something experienced by other people but things done on dire preparations tend to be a little boring. Take for example, a photo captured out of pure unknowing tells more of the story than that caught out of an aware pose. An outdoor activity tends to be more fun if done without prior preparations than that done out a fully packed suit. A surprise date tends to be more interesting than that which is planned. 

My thought is that, an unplanned, out of the office activity tends to be more interesting due to the various number of probable outcomes to be expected. There isn’t much expectations that can make you feel disappointed if they don’t come to be or happen for that instance. A date gone wrong tends to be called so due to that ‘bad’ unexpectected factor that came to play that wasn’t in one’s plan.

Ever planned an event and mailed your friends a date you’re to meet up. Then come that day and while your friends are all happy and cheerful ,you seem to be a little dull? Turns our that your brain is usually stimulated in a stream of thoughts…what’s now?, next?, or after?,…that tend to make you overthink. Like…how interesting will they find my event?…how much will they like my food?…how will they rate this compared to other events we’ve attended? One small disapproval may leave your positive expectations spiraling down to a fall. 

The reason why some relationships don’t last is because of expectations having being placed there in the first place. The reason you’ll find a BlackBerry boring to you is because you expected it to perform like an iPhone. The reason you keep deleting your selfie photo claiming it’s not all nice it because you expected it to look better. The reason you find your brand new Toyota all boring is because you expected it to perform like a Subaru Impreza WRX. 

All am trying to say, the more the expectations, the more the disappointments. If it’s not an official event, don’t raise your hopes to high. If you’re planning to do something, don’t overdo it. Don’t do it to please, but to enjoy. Let it flow 🙂

Stop hitting that backspace…

The amateur blogger or editor involuntarily finds the backspace button a friendly key to him or her. Reasons being, they usually are not sure whether the readers will be much interested in their work. I too get to hit that key and go blank for a minute or two before I get the words to type again. The key problem is under-confidence. This kicks in doubt and lowers morale. When writing an article or blog, try not to over think. Remember, it’s your article. Get to picture it and write it down as you want to. Make it interesting a you can to yourself. Remember, if what you’re writing down is boring to you, it will be twice as boring to the one who’ll get to read it. So don’t shy away, don’t over think, just let it flow. Be there any corrections, the readers will correct you. The more you get to write, the more you get to perfect. So don’t ditch that article in the bin.

 

Cheers!

Kevin